Pasmo robot
About
The "Pasmo" robot, is the character for the Tokyo subway magnetic card. I kinda like its orange and brown vintage colors. All these stylistic touches may look really cool. And result in something you'd love to hang on your wall. But that's not the goal, is it? Your aim is to make life easier for your reader. Yet, too often, the kind of visual tricks listed here do exactly the reverse. They disrupt natural eye movement. They strain the eyes by asking them to jump around the page, from element to element, with the need for lots of re-focusing along the way. They frustrate the brain in its instinctive quest for logical order and meaning. All these stylistic touches may look really cool. And result in something you'd love to hang on your wall. But that's not the goal, is it? Your aim is to make life easier for your reader. Yet, too often, the kind of visual tricks listed here do exactly the reverse. They disrupt natural eye movement. They strain the eyes by asking them to jump around the page, from element to element, with the need for lots of re-focusing along the way. They frustrate the brain in its instinctive quest for logical order and meaning.
We are cute.
Japan is a wonderful country for cute characters, sometimes used in ways we could hardly imagine in western countries. Living in japan is a huge inspirational source for a designer : Candybox is aiming to be a repository and a database of cute japanese characters.
Learn more about the project here.
We are tagged
elephant tokyo kanji television hair green robot police metro red